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LOYAL & REPEAT CUSTOMERS

Followers & Brand Recognition!

 Great For Fast - Casual Concepts & Any Other Winners!  

 

  • Fast-casual falls between full-service and quick-service restautants. 

  • Offer better quality food, but with less expensive menu items than full-service restaurants.

  • Price: $7 to $10 range, usually specialize a few menu items or combination menu.

  • Example: Overstuffed Burrito / Lg Salad Bowl for $7 or a sandwich, pickle & drink under $10.

  • Guests will walk up to a service counter, choose menu items from a menu board & place their orders with a cashier. 

  • Guests may also choose their food first, walking along an assembly line for their creation, then pay when they receive the food.

  • Like quick-service, speed and convenience are important of fast-casual concepts!

  • Menu items and restaurant culture will affect what the restaurant looks like inside. Some are basic & others use colors.

  • Lighting and music definitely play a huge role in creating atmosphere - Demonstrate your style!

  • Benefits - Fast-casual restaurants experience a good deal of turnover. 

  • According to studies during a three year, fast-casual concept joints saw most turnover of any other restaurant type!

  • Concept can be a totally organic eatery, regional fare or classics, all while attracting customers with affordable prices.  

  • Some obtain liquor license to attract adult clientele, but still cater to families and students. 

  • Most of fast-casual restaurants provide more healthful food than other restaurants have to offer.

  • Fast-casual restaurants are extremely versatile.

 

   Examples: Aroma Espresso Bar, Shake Shack, Chipotle Mexican Grill, GRK, Blaze Pizza, Noodles Co, Witchcraft, Tossed, Chopt & Boloco.

 

   http://www.aroma.us/

   https://www.shakeshack.com/ 

   http://www.chipotle.com/

   http://www.grkfresh.com/

   http://www.blazepizza.com/

   http://www.noodles.com/

   http://www.wichcraft.com/

   http://www.tossed.com/

   http://www.choptsalad.com/

   http://www.boloco.com/

 

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